Client: Diesel
Location: Selfridges, London
Date: April 2023
Project Type: Managing, Installing
Other project links:
Diesel: Inflatable
Diesel: Fashion Show
To celebrate Diesel’s iconic 1dr bag Diesel’s creative team hit up MEGA CREATIVE to work their magic.
From trousers made of cables to denim patchwork, all the new Selfridges window displays were created using recycled and repurposed materials. This theme is to support Worn Again: a season of shopping, swapping, repairing, and upcycling.
MEGA fitted out the spacious window, adorned with denim offcuts and completed with five hand-covered plinths to elevate the accessories.
Not forgetting a bespoke panel commissioned for the accessory hall.
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52 Cambridge Grove
London W6 0LA
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