Client: Matiere Premiere
Location: London
Date: March 2024
Project Type: Managing, Installing
French perfumier Matiere Premiere has recently arrived at Liberty, specifically at Liberty’s new Fragrance Lounge.
Matiere is proud to use only pure fragrances and avoids synthetics, additives or colourants in their ingredients, which shows in their store design.
Matiere has a handful of London sites: entrée MEGA CREATIVE.
For non-UK-based brands, it’s essential to have reliable contacts based on where your stores are located. MEGA has extensive experience in the beauty industry and was happy to support this incredible brand by managing and installing its new concession.
The Fragrance Lounge is a beautifully designed space, curated with a nod to the 1930s and features little hidden finishes.
Matiere Premiere is on Liberty’s lower ground and should be on your must-see list.
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52 Cambridge Grove
London W6 0LA
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